Need help

[stevebody]

Oops...no criticism of the CA wines intended. The Estancia Meritage, IMHO, is one of the most overlooked and underappreciated bottles I have to sell. Generally, I prefer those bottles mentioned to the WA ones for my own consumption.

Which reminds me...maybe this isn't the proper place to ask this but what the hey...What exactly is the deal with the term "Meritage"? The way I heard it, it was a licensed property of a group of California wineries, with new members welcome but the name restricted as to content and membership. Now, we have wineries like DiStefano, here in Woodinville, using it on their labels. Anybody familiar with this? I know it was originally a marketing thing and a way to classify wines that didn't really have any more appealing handle than "red table wine" before. Whassup wi dat?