Need resources for selling wine

[Kcwhippet]

Welcome to the Wine Board, Dustin. Well, first of all, every 4 star restaurant I've been in has made the wine and food pairing a major part of the total experience. If you read reviews of Thomas Keller's new retaurant Per Se, you hear how half bottles of wine to accompany each of the nine courses on the tasting menu match perfectly because the management has made an effort to make the wine as much a part of the meal as the food. All that said, a true 4 star restaurant would make sure that their servers were trained, at least basically, in their wine list and how the wines went with the food. If they don't, they're doing a disservice to the server, the customer, the menu and their bottom line. Enough of that. Get a copy of Great Wines Made Simple by Andrea Immer. She's written a book that demystifies the entire process and is an easy read, as well. She does know her stuff - she's only one of ten women in the world to qualify as a Master Sommelier, and she was named Best Sommelier in America a few years ago.