Ranting on the nature of wine writing

[Thomas]

Being a freelance wine and food writer, I know exactly what you mean. I abhor the practice at newspapers and magazines that focus on the expensive, hyped up wines. But I know why they do it. Glamour sells; whether or not people can afford the wines they read about, they seem to find comfort in knowing that expensive, glamourous products tickle the human fancy.

Also, the higher priced, hyped products have the advertising money behind them to support magazines.

The real problem with the focus on such wines is that the general public hardly ever gets to understand the product on a basic, human level, thereby keeping wine raised on an unecessary pedestal; that is exactly the opposite of what the wine industry needs to win over more consumers.



[This message has been edited by foodie (edited 05-20-2003).]