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WineBoard / TASTING NOTES & WINE SPECIFIC FORUMS / New York/East Coast Wines v
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/ Can anyone tell me why.....

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Can anyone tell me why.....
10-03-2000, 06:55 AM,
#16
mrdutton Offline
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Joined: Dec 1999
 
<<As far has NY producers selling locally, I believe most have subscribed to the "drop the pebble in the puddle", and let the waves move out concept theory of marketing. In other words, if visitors at the winery enjoy the wines they will go home and ask their favorite wine shop to carry them--pull through marketing. This has workd quite well for markets within 300+/- of the wineries.>>

You might have a good point there. A quick check of Pop's Wine and Spirits online inventory (www.popswine.com) shows wines from about 4 sources/wineries in the Finger Lakes (none of them Glenora) region and about 21 different sources/wineries from Long Island.

I realize this small sampling is not statistically correct, but it sure supports your ripple marketing statement. How far away from Long Island is the Finger Lakes region? A few hundred miles isn't it?

[This message has been edited by mrdutton (edited 10-03-2000).]
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