Rant: Is it just me?

[Botafogo]

>>Us computer geeks buy our stuff via web sites after a solid recommendation. <<

Which is probably why over 70% of the transactions in our store are sales to WOMEN under 40 (probably twice the average of any other dedicated wine shop and WE LIKE IT LIKE THAT) which reminds me of a wonderful story:

On ZDTV (now TechTV) one day, the lovely and mischevious Kate Botello (imagine Lucille Ball, Janine Garofolo and Steve Wozniak morphed into one body!) is interviewing Larry Ellison who is opining on how "in the future EVERYTHING wil be online, there will be no need to go to a store" and she grabs him by the lapels, shakes the shit out of him and screams in his face "Earth to Larry, GIRLS like to shop and then we go out for lunch and the fact that you don't understand that is probably why so many of you guys don't have girlfriends!!!"

We communicate with literally thousands of people PERSONALLY and one on one via e-mail and our toll free number everyday which I feel is much better than an impersonal e-commerce site. We will be relaunching a VERY interesting and educational web site soon but it will NOT be a search engine to find the lowest price on the latest Parker darling, it will have actual content.

Roberto