Second Labels

[winoweenie]

Hi Chelzo and welcome to the board. The major reason almost ALL wineries have some kind of second label is this gives them a place to put barrels of wine not up to the regular bottlings quality. These are comprised normally of young vines just coming into production, or berries that weren`t quite ripe, etc. In Calif, BV uses "Beau Tour, Beringer "Founders Reserve, Caymus Liberty School, etc as their second labels( Or their price leaders ) A lot of wineries simply sell off their inferior juice in bulk. Thus when you see "Cellared and Bottled By" on a label, the winery either purchased the grapes or purchased the juice in bulk. " Estate Bottled" denotes the grapes were grown and the wine made by Whoevers on the label. A lot more but this is the condensed version. winoweenie