GEERLINGS & WADE BEING BAD

[vitis]

Here in Ct. we are most familiar with Geerlings and Wade, as we were one of the first states they expanded into. What I have found interesting about them is how well they have worked within the framework of each states laws. Also, you have to give them credit for their newsletters, I am convinced that their cheesy spiels are responsible for selling a lot of boxes of bulk wine.
In Ct. G&W would clear wine through some of the wholesalers, who would then send wine to their location for intrastate shipping. Oftentimes, there would be extra wine, and the wholesaler would try to sell it to retailers. The unwitting retailers then added their markup, only to look like gougers to G&W customers. When the retailers got wind of this, the wholesalers caught some serious wrath. Thus the wholesale clearing dried up quite rapidly.