The Bottom Line Resource for Today's Grower and VintnerTake advantage of the expertise and insight of Vineyard & Winery Management.
It's the best way to keep yourself ready to respond to the changing wine market.
Each bimonthly issue is tightly edited and smartly designed to deliver profitable insights into today's wine industry - to help you tune up your production practices and supercharge your marketing.
Recent issues have explored:
Vineyard & Winery Management offers important information and advice for
today's wine and vineyard industries, West Coast to East. Every issue contains detailed
management techniques for winegrowers. Whether they be part of the 90% majority of the
U.S. vintners who grow their own grapes, or are employees responsible for part of large
winegrowing operations, readers can depend on V&WM timely articles and columns
to help them make sound decisions.|
Editorial content ranges from vineyard planning, maintenance and harvesting, to wine production, aging, marketing and distribution. Vineyard and winery owners and managers can also find assistance with finances, legal issues, personal management and long-term planning.
What they say...
"...V&WM is invaluable! Each issue makes the rounds at our winery. The partners
read the financial features, our business manager reads the marketing features, the
vineyard managers read the viticulture features, the tasting room staff uses the sales
information, and in the cellar, we rely on the production and equipment articles. All of us
depend on the management articles to keep up-to-date with regulations and practices."
Feature articles provide the latest management techniques for grape growing, winemaking,
marketing and administration, while identifying the most recent product and service
developments in the industry. |
Several times a year, in-depth interviews with skilled winemakers are presented. There, readers learn step-by-step, what equipment and procedures winemakers use from vineyard to cellar, showing how they make America's top quality wines. Columns about label design, winery architecture and equipment maintenance and special profiles on successful growers and vintners complete the package.
Vineyard & Winery Management is the only wine and grape industry magazine to focus on management of people and process. Its broad range of comprehensive content makes it required reading for today's successful winegrower.
V&WM REGULAR COLUMNSOn-Line Marketing:
By Veronica Barclay, Barclay & Associates, Napa. In a very short period of time, Barclay's column has become extremely popular. When she runs a three-part series, new subscribers call in numbers to request previous issues. Her last big hit: Programming and Incentives: How to Manage Successful Programs.
Wine Cellar Management:
Winery Feature of the Month: Every month V&WM features a particularly successful winery. Secrets of their success are the main message - facts every winery can use to enhance their own program to grow and succeed.
VWM-Online is designed, maintained and hosted by Wines on the Internet.
Latest Update: November 18, 1996 E-Mail: firstname.lastname@example.org
© 1996 Vineyard & Winery Management. ALL RIGHTS RESERVED.